Winner of Traffic safety award – Handle the bike
Task:
Developed the concept and designed a competency seminar for improved and safer behaviour for sports cyclists.
Creating value:
Direct communication at the seminar where typical hazards and traffic safety challenges were addressed and discussed in dialogue with participating cyclists. Through visual illustrations, to conceive real traffic situations, such as ability to foresee situations, dooring, cycling in groups, possible conflicting points between riders at different speeds. Behaviour between cyclists and motorists, especially when cycling in a groups.
Background:
Won Traffic Safety Prize for the Concept.
Client: GF Fonden
